1) SITUATIONAL PREPARATION
Core Concept #1
Strategy Questions
Situation Evaluation
EVALUATE
Prepare to Close
UNCOVER
Devil in Details
PREDICT
Safe to Assume
2) TACTICAL DELIVERY
Core Concept #2
Delivery Questions
RE-Framing Value
FLOW
Persuasive Storytelling
TONE
COMPOSITION
3) QUALITY CONTROL
Core Concept #3
Efficiency Questions
PRE-Search: Two-Minute Drill
EFFICIENCY
PRIORITIZATION
PURSUE